The Incentive Blind Spot

New research from Giftbee and Pureprofile on what respondents really think about research incentives and rewards.

Our research shows recipients only show up for one key reason: the reward. Just 35% are confident they got everything they were promised. This report covers the trust gap, why tracking a reward became a chore, why younger participants get the worst of it and the playbook for turning reward experience into a panel advantage.